Calma Llama
The Challenge
A laid-back tea company needed a brand overhaul. The goal was to convey the company’s relaxed and fun personality while ensuring authenticity throughout the entire customer experience.
The Solution
The Solution
The Solution
I crafted a distinctive hand-drawn logo suite, ensuring adaptability across various sizes and orientations. This included a versatile colour palette, allowing for growth as new flavours and products are added, all complemented by a thoughtful typography selection that reflects their fun-loving, laid-back personality.
I also designed a series of playful illustrations to narrate their story. For packaging, I developed three unique flavour profiles to enhance the consumer experience. Our creative exploration extended to fun concepts for gifting boxes, FSDUs, and merchandise, adding a touch of joy to every aspect of the brand experience.
I crafted a distinctive hand-drawn logo suite, ensuring adaptability across various sizes and orientations. This included a versatile colour palette, allowing for growth as new flavours and products are added, all complemented by a thoughtful typography selection that reflects their fun-loving, laid-back personality.
I also designed a series of playful illustrations to narrate their story. For packaging, I developed three unique flavour profiles to enhance the consumer experience. Our creative exploration extended to fun concepts for gifting boxes, FSDUs, and merchandise, adding a touch of joy to every aspect of the brand experience.
I crafted a distinctive hand-drawn logo suite, ensuring adaptability across various sizes and orientations. This included a versatile colour palette, allowing for growth as new flavours and products are added, all complemented by a thoughtful typography selection that reflects their fun-loving, laid-back personality.
I also designed a series of playful illustrations to narrate their story. For packaging, I developed three unique flavour profiles to enhance the consumer experience. Our creative exploration extended to fun concepts for gifting boxes, FSDUs, and merchandise, adding a touch of joy to every aspect of the brand experience.
